![]() In video production we normally try to simulate “depth” through the use of backgrounds, depth of field, etc. Television, computer screens and your phone are 2 dimensional (height and width). Here are 2 frames showing the difference: 2D Animation Video animation takes on two main options: 2D and 3D animation. ![]() Now that you understand what an animated explainer video is there are a few “style choices” you may need to consider. Live action and animation helps explain the product or service better. Often we combine video footage we acquire with our camera crew with animations to create a more dynamic overall video. The client's needs, goals and budget will determine if the entire video or only portions will be animated. Get it? Animated explainer video! Video animation for the real world. An explainer video is content that can be used on your social media channels, e-blasts, trade shows, job fairs, and video marketing.Ĭombine the two and you have an animated video that “explains” what you do or sell. It’s also an essential part of your marketing strategy. It’s a way to show potential customers and current clients what you do. Every company should have an explainer video front and center on their webpage. It’s video content is about a service or product that they market and sell. We want an animation because it looks “cool” or there’s not a lot to show with a video shoot (plain office).Īn “explainer video” is a branded company video explaining what they do. Or, when animation is merely an aesthetic choice. Like what happens inside of a sealed tank, a medical animation, or something very small for example. This choice can be made because there is no other way to demonstrate a concept. An animation can help explain complex ideas to your target audience. Many of our clients want animation videos to help them explain their product or service. Read on and learn more about animated content. This article isn't really about that, it's about more advanced animated videos. Sometimes people are just referring to a motion graphic - a way to bring titles into a explainer video. With this content, we’ll help you get what you want faster! This article explains a video production company’s terminology along with examples, video production timelines, and costs. The term “animation” is often used generically. We often have to ask further what they mean. This technique is often used in animation and advertising and is a specialty of our explainer video production company.We receive calls regularly from clients who want animated video production. Stop Motion Videos A unique and visually engaging way to communicate your message or product to your audience, created by taking a series of photographs of objects or characters and then playing them back in a sequence to create the illusion of movement. These types of videos are often used in marketing or educational contexts to help viewers understand complex ideas or products in a more engaging and relatable way. ![]() Live-Action Videos Live-action explainer videos are a type of video that utilizes real people and real footage to convey a message or explain a concept or product. These types of videos use three-dimensional graphics and animation to bring ideas and concepts to life in a visually appealing and engaging way. These videos are typically short and engaging and are used to promote products or services, explain complex ideas, or provide educational content through animated video productionģD Animation Videos 3D animation explainer videos are a powerful tool for businesses and organizations looking to effectively communicate their message to their audience. The videos may also be used by businesses to teach their employees about typography and how it can impact their marketing and branding efforts.ĢD Animation Videos 2D animation explainer videos are a popular form of marketing and communication tool that utilizes the power of visual storytelling to effectively convey a message or concept to the audience. Typography Videos Typography videos is used to educate professionals and students in the design field, as well as those who are looking to improve their knowledge and skills in typography. Motion Graphics Videos With our explainer video production company’s motion graphics service, you can bring your message to life in a way that is both engaging and effective, whether you want to showcase a new product, introduce a new service, or simply explain a complex concept. The result is a visually appealing and easy-to-understand video that can be used for a wide range of purposes, such as marketing, training, and education. These videos are typically created using a whiteboard or a similar drawing surface, and the artist draws illustrations and writes text while a voiceover explains the content. Whiteboard animated video production service uses a combination of text, graphics, and voiceover to explain a concept or idea in a simple and engaging way.
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